1940s Fabric: American Fabrics magazine from 1949

Fabric design in the late 1940s showed a strong influence from fine art and artists of that era. Whether the design was created for 40s fashion or home decor, textiles were often patterned in painterly designs.

1940s Fashions: American Fabrics magazine from 1949

This post features fashions from 1949 as seen in "American Fabric" magazine. These 1940s fashions were shown to support the growing textile and fashion industry that followed World War II. Inside this issue are full page advertisements from the 40's of fashions using new textiles that were used to promote textile manufacturers.  Many of these ads were also seen in "Vogue" magazine co-sponsored by the fashion designer or label and the textile brand.